With the recent mushrooming of art galleries in malls, people are reportedly admiring art more, without having to travel to the well-known art district of Kemang in South Jakarta .
Take Koong Gallery as an example. The open, spacious gallery, located at Plaza Indonesia’s first level, is also near a café.
“It is important to calculate where an art gallery within a mall should be located.
“From its layout to its arrangement, all play parts in attracting passersby, possibly becoming prospective clients,” said gallery salesman Human Hasan, 24.
Koong Gallery has been operating at Plaza Indonesia in Central Jakarta for one year, but was forced to a close for six months last year due to the expensive rent the mall imposed, Hasan told The Jakarta Post recently.
Plaza Indonesia is home to another art gallery, CGartspace, which has been at the mall for 12 years.
CGartspace is owned by Christina Gou, known as the first to recognize the potential for malls to house art galleries.
Across from Plaza Indonesia, an art district within a mall was opened to the public Feb. 27.
The Jakarta Art District, as it is called, is a space showcasing a multitude of contemporary artwork, located at Grand Indonesia’s East Mall Lower Ground.
The district houses nine art galleries, such as Edwin’s, the Vanessa Art Link and the Nadi Art Gallery.
“It’s good to see the city is accommodating people who want to enjoy art in a centralized place,” said Nadi Gallery saleswoman Lina.
People can easily access art when it is under the one roof, continued Lina, who has been working in the art industry for around five years.
The Nadi Gallery has also gained the interest of Jakarta Arts Institute (IKJ) students and other universities.
“They come here to study and search art catalogues,” said Lina
Next to the Nadi Gallery is the Vanessa Art Link, established in 2007 by art collector Vanessa Sutanto.
Vanessa said earning displays at malls is a sign of a changing lifestyle. She also said art style would change in turn.
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